Confidence • Creativity • Fact Box • Procrastination • Psychology
Confidence • Freelancer Tips • Getting Paid
Confidence • Creativity • Psychology • Writing Process
Confidence • Creativity • Fact Box • Know Your Audience
Confidence • Copywriting Secrets • Getting Clients • Getting Paid • Psychology • Writing Process
Confidence • Copywriting Secrets • Creativity • Finding the Benefit • Research • Scientific Selling • Writing Process
Copywriting Secrets • Finding the Benefit • Headlines and Leads • Know Your Audience
March 29, 2017
But in each case, what makes the headline work is not just empathy for a reader's concerns. That's only the hook. Where the copy works is...
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Confidence • Psychology
March 27, 2017
I've gotten a few copy critiques in my day. I've given a few, too. And I've discovered there's one essential element to making them...
Confidence • Copywriting Secrets • Procrastination • Writing Process
March 25, 2017
"It is a great thing," said Cicero, "to know our vices." With that in mind, let's dig in and take a look at some positively poison habits...
