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Copywriting SecretsCreativityFreelancer Tips

Getting the Most Out of Sales Letter Layout

Great design can't do diddly to help bad sales copy. Great sales copy can often succeed despite bad design. But when great copy and great...

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Copywriting Secrets

The Things Copywriters Wish Designers Knew

The general rule is that good design can't make bad copy work, but bad design can destroy the performance of good copy. So it matters. Just...

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