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Day: January 26, 2023

3

Brainstorming By the Rules

Posted on January 26, 2023 by jackforde

Alex Osborn, a founder of a super-successful New York ad Agency and of the Creative Education Foundation, came up with a list of brainstorming “rules” in 1963: No judgment in early stages: Collect as many ideas as possible without imposing… Continue Reading →

Confidence, Copywriting Secrets, Creativity, Finding the Benefit, Research, Scientific Selling, Writing Process brainstorming, Creativity, ideas

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