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When Clichés Work “Like Gangbusters”

Posted on July 27, 2026 by jackforde

I joked in an issue of my e-letter about writing “good,” and got a note from a reader soon after that said… “So there I was reading my favorite newsletter writer and I come across, ‘For career success: lather, rinse,… Continue Reading →

Copywriting Secrets, Creativity, Fun and Games, Writing Process, Writing Style cliche, copywriting, style, words, writing

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