Confidence • Procrastination • Writing Process
Confidence • Copywriting Secrets • Creativity • Procrastination • Research • Scientific Selling • Writing Process
Confidence • Copywriting Secrets • Creativity • Finding the Benefit • Know Your Audience • Videos
Confidence • Copywriting Secrets • Scientific Selling
Confidence • Copywriting Secrets • Creativity • Research
Confidence • Creativity • Fact Box • Know Your Audience
Copywriting Secrets • Finding the Benefit • Freelancer Tips • Getting Paid • Offers and Closes • Psychology • Scientific Selling • Videos • Writing Style
April 19, 2018
I’m not unveiling any big secret by telling you that a lot of what you’ll do when selling is all about emotion. And it has to...
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Copywriting Secrets • Freelancer Tips • Getting Clients • Getting Paid
April 11, 2018
Over the years, have I written my share of crotchety emails to product managers, traffic managers, legal assistants, publishers, and...
Getting Paid
April 9, 2018
Bob did this and it cost him about $175 to get this "business" off the ground. That turned into $20,727 in sales that he barely worked to...
Copywriting Secrets • Finding the Benefit • Freelancer Tips • Getting Paid • Psychology • Truth in Advertising • Writing Process
March 29, 2018
It’s shameless, really, the way I dote. To some of my friends, it’s even downright embarrassing. Yes, I confess, I’m...
Confidence • Copywriting Secrets • Getting Clients • Getting Paid • Writing Process
March 28, 2018
“We must not be free because we claim freedom, but because we practice it.” – William Faulkner My friend Paul...
Confidence • Getting Clients • Getting Paid
March 21, 2018
I've written before about what marketers and business owners can do in rough markets. Looking at what's going on right now, maybe I should...
Confidence • Freelancer Tips • Getting Paid
March 3, 2018
“If I had to give young writers advice, I would say don’t listen to writers talking about writing or themselves.” –...
Confidence • Copywriting Secrets • Getting Clients • Getting Paid • Psychology • Writing Process
February 25, 2018
I’ve gotten a few copy critiques in my day. I crave them, no matter how harsh, because that’s what makes the writing better....
Copywriting Secrets • Getting Paid • Procrastination • Research • Writing Process
February 13, 2018
The better you get at writing good copy, the more clients will want access to your time. In the beginning, you'll want to give it to them....
Fact Box • Getting Clients • Getting Paid
February 7, 2018
“Money,” Woody Allen once said, “is nice to have — if only for financial reasons.” Or as one of my...
