Confidence • Copywriting Secrets • Creativity • Procrastination • Research • Writing Process • Writing Style
Confidence • Copywriting Secrets • Creativity • Fun and Games • Know Your Audience • Psychology • Scientific Selling
Confidence • Procrastination • Writing Process
Confidence • Copywriting Secrets • Creativity • Procrastination • Research • Scientific Selling • Writing Process
Confidence • Copywriting Secrets • Creativity • Finding the Benefit • Know Your Audience • Videos
Confidence • Copywriting Secrets • Scientific Selling
Copywriting Secrets • Finding the Benefit • Freelancer Tips • Getting Paid • Offers and Closes • Psychology • Scientific Selling • Videos • Writing Style
August 10, 2018
I’m not unveiling any big secret by telling you that a lot of what you’ll do when selling is all about emotion. And it has to...
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Copywriting Secrets • Freelancer Tips • Getting Clients • Getting Paid
August 2, 2018
Over the years, have I written my share of crotchety emails to product managers, traffic managers, legal assistants, publishers, and...
Getting Paid
July 31, 2018
Bob did this and it cost him about $175 to get this "business" off the ground. That turned into $20,727 in sales that he barely worked to...
Copywriting Secrets • Finding the Benefit • Freelancer Tips • Getting Paid • Psychology • Truth in Advertising • Writing Process
July 20, 2018
It’s shameless, really, the way I dote. To some of my friends, it’s even downright embarrassing. Yes, I confess, I’m...
Confidence • Copywriting Secrets • Getting Clients • Getting Paid • Writing Process
July 19, 2018
“We must not be free because we claim freedom, but because we practice it.” – William Faulkner My friend Paul...
Confidence • Getting Clients • Getting Paid
July 14, 2018
I've written before about what marketers and business owners can do in rough markets. Looking at what's going on right now, maybe I should...
Confidence • Freelancer Tips • Getting Paid
June 25, 2018
“If I had to give young writers advice, I would say don’t listen to writers talking about writing or themselves.” –...
Confidence • Copywriting Secrets • Getting Clients • Getting Paid • Psychology • Writing Process
June 19, 2018
I’ve gotten a few copy critiques in my day. I crave them, no matter how harsh, because that’s what makes the writing better....
Copywriting Secrets • Getting Paid • Procrastination • Research • Writing Process
June 7, 2018
The better you get at writing good copy, the more clients will want access to your time. In the beginning, you'll want to give it to them....
Fact Box • Getting Clients • Getting Paid
June 1, 2018
“Money,” Woody Allen once said, “is nice to have — if only for financial reasons.” Or as one of my...
